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Personal Branding

When I got back from the World Race, I redesigned all of my personal branding, including my resume, stationary sets, business card, etc. My previous branding suddenly seemed a little cold and unlike me. In my rebranding, I decided to add a lavender floral background to certain pieces. A floral pattern seemed a little cliche at first, but I think if you were to ask someone who really knew me well about who I am and what I like, lavender and flat faced dogs would be the first things that would come up... In fact, for my Race squad superlatives, I won "most likely to invent a lavender dog shampoo". Once all of the elements were together, linear, organized, light and feminine, I felt like my new branding better represents who I am,

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